Most human behaviour and most of our terminations are thinking(prenominal) It is serious to judge whether human behaviours and decisions are rational. Because of the complexity and uncertain of the environment, the decisions seems rational now may become irrational in the future. Moreover, the set of individuals are different, thus we can just now judge the ground of others decision objectively. Though we can hardly analyse the decision itself, we can analyse the playes and orders of decision reservation to explore deeper. First of all, we should get an idea of what is rationality. Edward (1954) described the conjecture of decision making in a normative modal value and assumed that the person who made any decision to which the theory is applied to is an economic man. According to Edward (1954), being rational is bingle of the characters of an economic man. To be rational, one has to meet two conditions. First, he is able to build weakly ordering. That is, given states A and B, he can tell he prefers A to B, B to A, or he is indifferent between A and B. Second, the person makes the decision to maximise something, more particularly, expected utility, which depends on uncertainty and expectations.
In this content, to make rational decision, we should collect all information, figure protrude the probability and expected utility for each option and assign a proper value function for this problem to be solved. However, these conditions are unrealistic. Simon (1978) pointed out that the economic analysis ignored the process that rational men utilised information to make decisions. As pointed out by Simon (1978) and Herwig and Todd (2003), human beings have limited efficiency of researching and processing information. If we are in a simple place setting with small number of information, to maximise utility in statistics method may be achievable. However, we are in a dynamic world involving a great deal of uncertainty, problems of complexity in nature and intensive information, the strategy does not... If you want to get a full essay, order it on our website:
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